“Getting PR through Social Media”

Fingal Business Turns Out for Social Media Masterclass            

“Be Yourself” was one of the top tips for Fingal-based business owners at the recent  “Getting PR Through Social Media” networking event, organised by Fingal County Enterprise Board (7th February 2012).

Held in The Clarion Hotel, Dublin Airport, this Fingal Business Network event attracted over 200 local business owners who learned how to get the most from their social media marketing tools. 

Eoin Kennedy, chair of the Irish Internet Association Social Media Working Group, began the evening by presenting his Top Twelve Tips to achieving PR through social media.  Tips included making news instant through photographs and video, keeping in touch with media on Twitter and being creative in the use of social media tools.  His advice on building relationships with bloggers generated much interest amongst the audience, particularly in the post event Questions and Answers session.

Following an enlightening practical demonstration of how social media can support networking, businesses were invited to put this into practice at a networking session followed by refreshments. 

The Fingal Business Network (FBN) is open to owners and managers of small businesses located within Fingal. It is particularly geared at providing a networking platform for those who have recently set up in business.  The next FBN event will be held in May 2012 and further information is available from Fingal County Enterprise Board by telephoning (01) 8900800, e-mailing info@fingalceb.ie or by visiting www.fingalceb.ie/fbn

View the Photo Gallery from this event.
View the Presentation Slides from this event.

Eoin Kennedy

Eoin has 18 years experience working in the communications arena and was previously a director of public relations agency Slattery Communications.

He is chair of the Irish Internet Association Social Media Working Group and a lecturer on the Irish Times/IIA Diploma in Digital Marketing. Eoin is a graduate member of the Marketing Institute and a qualified teacher.  Eoin is currently the co-founder of social promotion start up Knudger.com

You can find him on twitter @eoink or www.eoinkennedy.ie/blog
Eoin’s presentation focused specifically on how to maximise profile through social media: 

• Top practical tips for generating social media PR
• Using social media for more effective networking

Many businesses still use only the traditional media channels when trying to generate profile for their business but social media offers a new rich vein for building relationships with journalists and generating enhanced exposure.

FBN Event "Getting PR Through Social Media"

CD cover

Prism Leisure CD

Jazz Hour Records CD

Acrobat Music CD

Giants Of Jazz CD

Dejavu Records

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