Women in Business Network - Finding the Marketing Gap in Your Business
The business environment today is very different to the Celtic Tiger years, and if we don’t adapt the way we work, we could end up on the endangered species list.
The single biggest problem with companies struggling to survive through the current storm is that they are sticking to what has worked for them in boom times, and it is no longer working. Some think they are adapting to change, but essentially they are only finding new ways to do the same things.
Leanne Papaioannou, a specialist in customer retention and loyalty, will show you how a simple shift in thinking, from going after new customers to looking after existing ones, can not only save you money, but open your eyes to a wealth of opportunities that will lead to future growth and success for your business.
The Speech will include:
- Identifying your most valuable customers (how & why)
- How to drive more revenue from these customers
- Retaining customers in a downturn
- Using your customers to engender loyalty in your business
- Using your customers to identify new opportunities for your business
- Practical steps you can implement in the morning
To book your place please contact Network Manager Eve Bulman at Tel. 087 6497036 or Email: wib@fingalceb.ie